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In different situations. A study carried out by the Credit Protection Service ( SPC Brasil ) and by the National Confederation of Shopkeepers (CNDL) points out that 45% of Brazilians do not control their own budget. This percentage reaches 48% in classes C, D and E, and 51% among men, which assumes that, by not having the necessary knowledge about the concepts and good practices of finance, Brazilians end up distancing themselves from the subjec.
This absence has direct consequences on the family budget. But what, in fact, is financial education? As defined by the Organization for Economic Cooperation and Development (OECD), financial education is the process of improving moible number data understanding of financial concepts and products. With information, training and guidance, people can develop the values and skills needed to become more aware of the opportunities and risks involved . The difference is that on Black Friday consumers generate expectations regarding discounts.
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So it is a process that needs to be very well thought out by the company, to know if it is prepared to offer discounts and attract customers”, points out the coordinator of the Sebrae Office in Aparecida de Goiânia, Éder Oliveira. The expert says that, this year, because of the covid-19 pandemic, consumers are expected to opt for online shopping even more. To meet this demand, businessmen need to prepare themselves to work on the web.
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