How to export to Germany

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Many companies are considering the possibility of expanding their activity, expanding their reference markets. Our experience as a foreign trade consultancy has shown us that exporting to Germany can be a smart way to increase your company's turnover. But are you sure this country is ready to buy your products? For some commercial activities, the Spanish market may be limited in terms of the number of commercial exchanges. In these cases there is a need that pushes abroad to make its products known in other countries as well. To do this, you need a good internationalization strategy, which our Export Specialists develop before embarking on working in this market in a structured way. Export to Germany Germany is one of the most dynamic markets in Europe Sales trends, both in terms of local sales and exports, are constantly growing. In the last year, Spain exported goods to Germany worth 33,560 million euros, with the automotive, machinery and equipment, chemical products and food sectors being the sectors with the greatest export potential in this market .

How to approach such an economically dynamic Phone Number List foreign market? And how do you know if your products can have a place in this country? At Co.Mark we have a network of more than 100 export specialists with access to real-time business opportunities in Germany. Exporting to Germany: strengths for a successful strategy THERE ARE ASPECTS RELATED TO THE PRODUCT/SERVICE AND THE ORGANIZATION OF THE COMPANY THAT ARE ESSENTIAL TO EXPORT TO GERMANY. KNOW THE LANGUAGE Much of the negotiations, oral or written, take place in German, so it is essential to speak and understand it. It is true that English has become an international language, but being able to express yourself and speak correctly in German is, without a doubt, a plus. HAVE A VERY SALES-ORIENTED ATTITUDE Regardless of the country we are heading towards for international expansion, knowledge of the marketing mix is ​​essential. Marketing while selling can be a successful strategy. DEVELOP A COMMUNICATION STRATEGY The digital revolution has facilitated communications and accelerated business relationships.



Being up to date doesn't just mean knowing how to send an email. To make yourself known abroad, you need an effective website that provides answers and is available in several languages, as a tool to promote your company and its products, DEM campaigns and advanced IT tools. ATTACK THE MARKET IN A DETAILED AND ANALYTICAL WAY Choosing the market in which to expand is a complex process, which must be approached with the necessary skills. Organizing an export department within the company often involves a cost that not all companies, especially small and medium-sized ones, can bear. On the other hand, a part-time outsourcing manager specialized in creating commercial networks can be the key to successfully exporting. PREPARE A WELL-STRUCTURED ACTION PLAN One of the key points of a successful internationalization strategy is the analysis of the competition. These are not necessarily other Spanish companies that have decided to sell abroad. Even a local competitor could be a dangerous adversary. Therefore, trusting a TES is very important: it is capable of quickly preparing a Current Context Analysis Report, avoiding taking false steps.