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For me, directing users to this quiz also converts visitors from SEO into customers. With Hello Bar , you can emulate this strategy right away. This strategy is effective for B2B, e-commerce sites, and even lead generation sites. 11. Brand queries affect rankings Everyone agrees that links are necessary to improve rankings. However, only a few people mention brand queries. Google's former CEO and former head of its web spam team emphasize the importance of brand . One of the big reasons for my SEO growth is the growth of my brand. I see a direct correlation: the more people search my name and discover my website, the more SEO traffic I receive. Take a look at how my brand has grown over time. There have been over 1.9 million Google searches for keywords related to my name in the past 16 months. 12. Don't spend money on paid links I've been doing SEO since I was 16 years old. It's a very long time... When I was new to SEO and I was younger, I dabbled in paid links. It dominated the top rankings for keywords such as "online casino," "online poker," "web hosting," "auto insurance," and "credit card." Affiliate income was earned from these websites. However, all of that was short-lived. I wonder why? Because I was buying links.
And finally, Google penalized all my sites. If I hadn't bought links at all, it would have taken a lot more time for these sites to rank. However, it would still be ranked highly today and could have made money from it. Don't buy links. This is bad practice and shortsighted thinking. 13. Guest posting for brand building, not link Belgium Phone Number Data building I have already mentioned the importance of branding. And guest posting is a great way to build your brand and indirectly get traffic from SEO. However, guest posting should not be used as a means of link building. Most sites that offer guest posts make their links nofollow (and they should), and Google knows full well that it's a guest post, so it's no surprise that sites like Forbes But now it ignores links to guest posts.
It's easy for both humans and algorithms to understand that it's a guest post. But using guest posting as a brand-building tool is a great idea. Focus on the quality of the content, not the links. 14. Don't forget internal links Do you know what are the highest ranking pages on my website? This is a page with internal links. Although it may take six months to a year to see the effects of internal linking, this strategy is still effective. When creating content, I include outgoing links to previously written articles whenever it makes sense. But I was making a big mistake. They did not create links from previously created content to newly created content . This change was huge for me. It takes time for the effects to take effect, but it is very effective. This strategy is the driving force behind why my articles rank high even for highly competitive keywords like "email marketing." 15.
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